Authentic Media
DELIVERABLES:Brand identity
INDUSTRY:Religious / Media production
YEAR COMPLETED:2021
The Challenge
Authentic Media, parent company to influential Christian brands like Worship Leader, needed a versatile brand identity that could unify its diverse media portfolio while reflecting simplicity, boldness, and a commitment to storytelling that inspires a lifestyle of worship.
The Solution
The identity combines clean, minimalist design with subtle retro motifs referencing radio and television, bridging contemporary and traditional typography. Thoughtful photography and cohesive visual elements support a bold, timeless look while allowing each sub-brand to shine individually.
The Result
The refreshed brand communicates Authentic Media’s mission to bring people closer to Jesus through storytelling. It delivers a versatile, modern, and enduring identity that balances boldness, nostalgia, and clarity across the company’s entire media portfolio.
